Customer References

Thomas Armbruster

Commercial Manager, Authorized Signatory
MENTON AUTOMOBILCENTER

“The GWG module in SPS helps us greatly in fulfilling our obligations under the German Money Laundering Act.

Screening against sanctions lists has become even more important since 2021 and would involve considerable administrative effort without the module. The upcoming reseller check also gives us additional security.

The effort on our side is minimal, the checks run in the background, and the implementation was quick and professional."

Mathias Ziervogel

Head of New Vehicles BMW
Ingolstädter Autohaus GmbH

“More than two years ago, we introduced SPS in our company with four new-vehicle locations and one used-vehicle location, and we have been using the system very successfully across our group.

The system has led us to optimize all our sales processes and run completely new analyses at a speed that is hard to imagine. In addition to a simplified calculation and approval procedure, we can now manage our vehicle stock and order pipeline in a targeted and effective way. We also actively use the system as a management tool for sales, with very positive results in terms of unit sales and profit.

In the middle of last year, we introduced the Delivery Manager and took the cooperation between aftersales and sales to another level. “Surprise calculations”, duplicate orders, forgotten retrofits, delivery planning with a two-week lead time and so on — with the help of the system, we were able to eliminate all of this completely.

Processing commissions and bonuses via SPS requires considerably less effort than before.

None of this would have been possible at this speed and with this lasting effect without the support of Comdo. Be it training or assistance in introducing the processes, the expertise and general support online and on site at our company — something like this is rare, and I would particularly like to highlight this support here on behalf of our company.

All in all, working without SPS has become unimaginable for us, and we look forward to continuing our excellent cooperation.”

Andreas Conrad

Overall Sales Manager
Leebmann Gruppe Passau

“As an authorized BMW dealer, the Leebmann Group has been using SPS for many years as a sales support tool for mapping its sales processes.

For me as sales manager, SPS is the most important system for performing this role. I have a complete overview of each deal, including all the parameters that influence it. In addition, I can run all relevant analyses, which help me lead the sales operation effectively and efficiently over the long term.

And not only in my position — SPS is the guiding system for all colleagues involved in the sales process. From our salespeople and sales managers to scheduling, service and vehicle preparation — all threads come together in SPS, giving every user a structured overview of their area of activity.

The Fleet Manager integration also offers a logical and structured way to plan the fleet and carry out test drives.

Personally, I am enthusiastic about the system and about the support provided by Comdo and its trainers, who stand out for their know-how and experience in the automotive retail business. Also with regard to the future development of the IT system landscape, we hope to continue this successful cooperation with the specialists at Comdo GmbH.”

Florian Mayr

Sales Manager New Vehicles
Spaett GmbH & Co. KG

“After several years of using SPS, our management decided to map all sales processes in SPS across departments, right through to aftersales. The results have exceeded our expectations: our processes are transparently mapped and all employees see SPS as making their work easier.

We are now much better able to handle peaks in incoming orders and deliveries. As a result, the interaction between sales, scheduling and aftersales has improved considerably.

In our experience, SPS fully lives up to its name “Sales Performance System”.”

Cyril von Recum

Managing Director
Autohaus Euler GmbH

“With more than 7,000 BMW and MINI vehicles sold each year, a professional sales structure with customer-oriented workflows and processes is a decisive success factor for the Euler Group. As part of a training initiative for BMW AG's Sales Performance System (SPS), the training sessions provided by Comdo enabled us to make our sales processes — from vehicle trade-in through vehicle invoicing to vehicle delivery — not only more efficient but also more trouble-free.

All adjustments always followed the premise of simplifying the processes and applications for the employees concerned. On this basis, in a next step we also optimized the commission system for our salespeople and adapted it to the requirements of the market. Throughout, Comdo was a reliable, committed and forward-thinking partner with its know-how and sales expertise.”

Marcel Grätz

Sales Manager B&K GmbH.

“With more than 17 locations, 50,000 customers and around 21,000 new and used vehicles sold per year, B&K GmbH is one of the largest German authorized dealers for BMW and MINI.

To manage the company successfully, it is of central importance for us to have a detailed insight into the sales departments of our 17 branches at all times. In addition to the usual portfolio of key figures, this also includes a view of the status and quality of current sales activities.

Against this background, we decided to introduce the Sales Performance System (SPS) in 2005, and our expectations were fully met. Thanks to the competent guidance of Comdo, we succeeded in integrating the system into our company workflows in a very short time. With expertise and a sure touch, the consultants of Comdo GmbH optimized the workflows while ensuring acceptance among the employees. In addition to the desired transparency of business transactions, this created additional value across the entire process chain. The now established workflows and the data quality achieved make our daily reporting and the settlement of sales commissions considerably easier.

Based on these positive experiences, we then also opted for the additional modules Fleet Manager and Inventory Data. The thoroughly practice-oriented approach, the questioning and shaping of workflows and the accompanying employee training led to success here as well!

As part of what has become a true partnership, we also sought expert input from Comdo for the redesign of our sales commission system. Many thanks at this point for the wealth of valuable experience your company has shared.

Our conclusion: a profitable growth strategy may begin in the market, but it can only be implemented with a stable digital foundation. Optimized and resilient sales processes and a functional, supportive IT system are of decisive importance here.”

Bernd John

former Board Member Sales and Marketing Procar Automobile AG

“In our organization, structured and resilient sales processes are an important lever for business success. The trainers from Comdo carried out an expert review of the current situation, identified potential and carried the jointly defined changes into our team.

With the right mix of hard and soft skills, they quickly became recognized sparring partners and companions along the way. The Sales Performance System provides an excellent platform for anchoring the relevant core sales processes in a stable and lasting way. The key figures prepared by SPS are now an essential basis for our sales management. The stability and transparency gained in this way make a valuable contribution to the quality and efficiency of our day-to-day business, from contract approval to commission settlement.”

Torsten Schubert

Managing Director
Schubert Motors GmbH

“We are a company with seven BMW branch operations spread across a radius of 100 km. It is no easy task to ensure the same quality in the handling of business transactions in all operations at all times in order to obtain sound, timely and comparable information.

SPS is a program that helps make the sales process transparent, from contract conclusion through invoicing, delivery, bonus processing and commission settlement to controlling.

In terms of controlling, the program stands out positively from other providers with the ability to filter the database by many criteria and export the results to Excel.

This makes it possible to create additional reports alongside the implemented statistics without much effort.

Important for transparency with many users is the integrated change history. It logs every relevant change with its type, the user's name, date and time.

For the program to deliver its full benefit, the salesperson must strictly follow tightly defined rules when placing the order via the Sales Assistant. From the outset, it must be clearly recorded in the right category which additional services are to be provided, what they cost and who pays for them. This information is transferred from the Sales Assistant to SPS via an interface, so that additions (e.g. sales support measures) only need to be made there when required. This means that already at the time of ordering it is defined which further services must be provided by which department and how they are to be invoiced.

This places high demands on the salesperson. But in turn it brings clarity and commitment

a) for the salesperson themselves
b) for the sales manager
c) for the customer and
d) for everyone else involved in the process / departments in the dealership.

As a result, the entire handling becomes more efficient and more professional.

Comdo GmbH and the Sales Performance System help us greatly in the internal implementation of our company motto: 'Fahren wie Sieger' (Drive like winners).”

Thomas Wahl

Managing Director
Alfred Wahl KG

“After years of continuous growth, our approach was to review the established workflows in our seven BMW operations for improvements and to harmonize them according to an agreed standard. The Sales Performance System (SPS) was recommended to us for this purpose. At first, we were skeptical about introducing an additional system, especially with regard to the extra work we feared for our salespeople. Even the first realistic PowerPoint demonstration showed us the tangible advantages of the process landscape mapped in SPS. We also quickly realized that the trainers from Comdo are practice-oriented supporters with sound industry knowledge. With competence and experience, they accompanied us through the phase of change and implementation.

After half a year now, our workflows are running almost smoothly and all employees use SPS with great routine. The transparency of the deals in particular simplifies day-to-day handling immensely. With the recently connected Delivery Manager, we also hope for additional savings potential through shorter throughput times and a structured flow of information between sales and aftersales. Based on the analyses prepared in SPS, we regularly take stock in our sales managers' circle, and even commission settlement today requires only a fraction of the previous effort. Comdo and its employees have proven to be a highly competent partner to whom we would entrust a project of this scale again at any time.”

Dirk Horn

Managing Director
Autohaus Euler GmbH

“Autohaus Rolf Horn GmbH successfully uses the Sales Performance System across all six locations. We use SPS as a combined instrument, first and foremost as a calculation and controlling tool. In this capacity, SPS has contributed significantly to increasing sales profits. While working with SPS, we realized that this instrument is also well suited to process management and process development. Contract approval, monitoring of sales promotion measures and the transparent presentation of sales conditions have contributed to streamlining the department, increasing its profit and improving contract quality. In conjunction with the Delivery Manager, we were able to decisively improve the delivery process, significantly reduce throughput times and thus make the entire process considerably more cost-effective.

The constant queries that scheduling used to direct at the sales manager or salesperson no longer occur, which — in addition to an improved atmosphere between scheduling and sales — also has an effect on working time and thus on the result.

We received considerable support from the staff of Comdo, who introduced the system and provided the training. They were accepted very quickly by our employees and, thanks to their sales expertise, were able to make the need to change the way of working very clear to everyone involved.

Once again, many thanks for your support!”

Markus Müller

Managing Director
Autohaus Müller GmbH

“As a family-run company with two locations and the BMW, BMW i and MINI brands as well as used vehicles, we rely on efficient processes. SPS has been supporting us sustainably in this since 2005 and helps us implement processes proactively across locations.

We particularly appreciate the transparency that SPS gives us in all areas of sales. From deal approval to commission settlement, everything is traceable and can be centrally managed and analyzed. The Fleet Manager has been supporting us for many years in planning and documenting test drives and in managing company car use.

As the latest extension, we implemented the SPS Delivery Manager in the course of advancing digitalization. It takes the cooperation with aftersales to a significantly higher level and continues the process here reliably and in a time-saving manner.

As an early adopter of RSP, we are also very enthusiastic about the system's interfaces to our DMS and regard SPS as an essential tool without alternative on the road to digitalization. The consulting, coaching and support provided by Comdo GmbH for SPS and for introducing the extensions are always highly valued for their operational competence and high quality.”